Client
The Modern Way Lactation
medical-practice
Pipeline funnel · last 30 days
lead
0
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appointment
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showed
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customer
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Open recommendations · 1
- refresh creativectr_decay· 2026-09-01
2 ads down ≥30% CTR vs baseline: Ad Creative #7 (4.61% → 3.12%); Ad Creative #4 (6.66% → 4.62%). Rotate in fresh creative.
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14-day spend
| Date | Spend | Meta CPL | Impr | Spend curve |
|---|---|---|---|---|
| 2026-10-01 | $99.58 | $6.64 | 4,462 | |
| 2026-10-02 | $90.74 | $6.48 | 4,120 | |
| 2026-10-03 | $80.32 | $5.74 | 3,304 | |
| 2026-10-04 | $113.65 | $3.79 | 4,671 | |
| 2026-10-05 | $101.08 | $5.95 | 4,270 |
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