Client
Kalexedy Learning Center
education
Pipeline funnel · last 30 days
lead
0
—
appointment
0
—
showed
0
—
customer
0
—
Open recommendations · 2
- refresh creativectr_decay· 2026-08-30
2 ads down ≥30% CTR vs baseline: Ad #4 — Real Engineering Inside the School Day (9.76% → 6.74%); Ad #4 — Real Engineering Inside the School Day - Copy (7.34% → 4.53%). Rotate in fresh creative.
- holdconfidence_gate· 2026-08-04
Insufficient signal for daily judgment (avg daily spend $0.00 < confidence floor $20.00; 0 impressions across trailing 7d < 3,000 floor). Hold-biased narrative.
Change journal
No changes logged yet. Log anything you do to the account here so future pulses can cite it.
Lead sources
No lead source configured. Add one to start tracking real lead volume.
14-day spend
| Date | Spend | Meta CPL | Impr | Spend curve |
|---|---|---|---|---|
| 2026-10-01 | $15.65 | $15.65 | 247 | |
| 2026-10-02 | $21.55 | $5.39 | 288 | |
| 2026-10-03 | $8.06 | $8.06 | 135 | |
| 2026-10-04 | $26.02 | $6.51 | 471 | |
| 2026-10-05 | $21.51 | $7.17 | 321 |
Recent tracked leads
No tracked leads yet.